What’s with all this Facebook hate?
Ok, ok. I’ll admit it. I hated on it too.
But, now I’m in love with it. And, here’s why.
Facebook is now in the storytelling business. Facebook has taken what no other social network has — history on its users — and turned it into a truly emotional experience.
As a result, marketers must acknowledge that success lies in providing content that connects with the 800MM Facebook users at an emotional, personally-relevant level.
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Jocelyn Lai is Content Strategist for the Business Development team, where she mines for and champions T3's thought leadership and innovation to gain traction with current and new clients.
Follow Jocelyn on Twitter: @jocelyn_lai
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